MAWD | March and White Design
Architects · UK“Co-founder James White already sat down for a Conversations interview — MAWD's interior-and-architectural practice moves from The Shard Residences in London to branded towers now reshaping skylines across the Middle East and the US.”
Why MAWD | March and White Design is in the Design 100
MAWD earns its place in the Design 100 for the range it has built from a single London partnership. Founded in 2010 by Elliot March and James White, the practice made its name on the interior design and FF&E for a run of apartments at The Shard Residences — proof, early on, that it could work at the top of one of the city’s most scrutinised addresses without letting the fit-out compete with the view.
That London grounding has since become the base for something wider: branded residential towers, from 14 ROC’s sculptural debut in downtown Miami to a growing slate of work out of a newer Dubai studio serving the Middle East market, alongside existing outposts in New York and Los Angeles. Few UK-founded practices have converted a domestic reputation into that kind of international, developer-facing scale — which is exactly the trajectory the Design 100 exists to track.